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Smash Lead Nurture Sequence


What To Know

  • These emails are already running system-wide and are sent automatically when a contact enters HubSpot.
  • You don't need to trigger anything. This page is a reference for what your contacts will receive.
  • This email campaign ends once a prospect reaches Closed Won. 
Email 1

Thanks For Your Interest

  • This is the first email a prospect will receive when they are added to HubSpot and enrolled in our lead nurture sequence.
  • This sets your team up for your first touchpoint with a high-level overview of the value we provide.
Nurture_Email 1

Email 2

Seeing Is Believing

  • Email 2 includes a link to YouTube to learn more before committing to a demo.
  • It also introduces your local contact information to get in touch when they are ready to take the next step.
Nurture_Email 2

Email 3

The Value of Smash

  • Prospects get a quick overview of our key value props
  • The call to action includes your local contact information to get in touch to learn more.
Nurture_Email 3

Email 4

Proof of Success

  • Once a prospect is marked as closed won they will receive this email 45-days later
  • This email includes a referral opportunity for your recently converted customer to share Smash with a colleague/friend
Nurture_Email 4

Email 5

Common Objections

  • Catch the prospects that may have question but haven't reached out yet, answer some of our most commonly asked questions/objections to service.
  • This is the final email in the lead nurture sequence and leaves them with local contact info to get in touch as needed.
Nurture_Email 5